Upfronts 2018

The CW takes us back to ‘Roswell’ and ‘Charmed’ and introduces a new high school football drama that may look familiar to fans of ‘The O.C.’ Time for your regular reminder that over the next four days, I’ll be giving my quick reactions to the trailers presented to advertisers in New York City. These aren’t
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ESPN’s pitch to advertisers is essentially sports sells itself. It’s a new day at ESPN. That was apparent after ESPN’s presentation to advertisers when newly minted president Jimmy Pitaro addressed reporters from a podium set up outside the mezzanine at the Minskoff Theatre. Pitaro, who was named president earlier this year and in the wake of his
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